IT’S grown from a single store in Melbourne to a lucrative empire. But with Amazon looming, Officeworks is under threat. The office supplies chain owned by Wesfarmers looks set for what promises to be ...

As the retailer prepares for a last-minute rush of shoppers buying items they can claim as tax deductions this financial year, general manager of merchandise Jim Berndelis shared some insights into ...

Officeworks managing director Sarah Hunter. Source: Supplied. For the first time, Officeworks will offer across-the-board discounts and new delivery options for business customers, as part of a ...

Retail media continues to expand its footprint, with Officeworks the latest to grow its retail media network by adding 170 in-store digital screens nationwide. The rollout follows a successful trial ...

Officeworks is using data and analytics to personalise marketing content to individual consumers, act on customer feedback quickly, replenish stock efficiently and price its products competitively.

Officeworks has defended hiking a product’s price before lowering it to spruik it as a Black Friday “top pick”, as fresh data shows retailers routinely perform a similar cycle so that deals advertised ...