Zsuzsa Kecsmar is the CMO and Co-founder of Antavo, the Enterprise Loyalty Cloud providing best-in-class loyalty technology. Two of the ways we're seeing companies prepare for a potential spending ...
Top-ranked athletes will grab attention in nearly every event at the Prefontaine Classic on July 3 and 4, while current and former Oregon Ducks... The NCAA Track and Field Championships took place ...
A Business Insider report revealed that Gen Z now leads restaurant loyalty signups, with their top brands sharing a common ...
What is a loyalty program? It’s a program designed to get customers to come back. That’s different than true customer loyalty, but it’s a pretty darn good start. In our 2024 State of Customer Service ...
A recent eMarketer study found that 35% of loyalty members say point accumulation and expiring rewards are their biggest ...
More than half of shoppers say they are more likely to sign up for a program during economic uncertainty, LoyaltyLion found.
The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...
In the crowded loyalty landscape, a successful program goes beyond growing enrollment to actually influencing customers’ ...
Retail rewards programs can be a smart way to save money at establishments you frequent. If you collect points, don't keep ...